Calculator
See what happens between an inquiry and a sold job.
Enter totals from your records to calculate booking, completion and close rates. The calculator works in your browser; your entered numbers are not submitted.
Prefer the full spreadsheet template? Download it (Excel)Enter your last 30 days
Use a consistent group of inquiries and follow its outcomes. If you use monthly totals instead, remember that some bookings and sales may come from earlier inquiries. Keep sold contract value separate from payments received.
Your numbers
A dash means a required input is missing or the denominator is zero.
Missed-call rate
—
Qualified inbound calls missed ÷ qualified inbound calls.
Booking rate
—
Qualified opportunities booked ÷ qualified opportunities.
Completion rate
—
Completed appointments ÷ booked appointments.
Close rate
—
Sold jobs ÷ estimates issued.
Average ticket
—
Sold revenue ÷ sold jobs.
Cost per qualified opportunity
—
Marketing spend ÷ qualified leads.
Cost per booked job
—
Marketing spend ÷ booked jobs.
Revenue per lead
—
Verified sold contract value ÷ qualified opportunities.
These are diagnostic numbers from what you entered, not a guarantee or an estimate of jobs or dollars lost.
Know what deserves attention before you invest.
The $999 Home Service Growth & Operations Diagnostic gives you written findings and a prioritized action plan. Use it with your own team, another provider or us. Implementation is optional and scoped separately.
Want to understand the work first? See how we help · What the diagnostic includes
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